A New Interactive Agency Launches and Operates as a Translator Between Generations X, Y, and Z

(Orlando, FL – May 28, 2016) - Based in Orlando, FL, The Leeway Agency is a new interactive design agency specializing in interactive presentation and software design. The 23 year-old Founder, James Goodwin, built the agency off of the ‘7 Cs’ of Communication: Clear, Concise, Concrete, Correct, Coherent, Complete, and Curteous.Leeway AgencyGoodwin explains that from generation to generation, technology is first very mind-boggling before it is simplified and easy to use: It is a process, but a goal that startups aim to achieve collectively, without realizing at times.

The optimistic young Founder wants to focus primarily on presentation, and utilize the new agency as a tool to remove the disconnect between generations X, Y, and Z due to what he refers to as the “accessibility factor,” or the technological limitations each generation faces. For example, Generation X may have experienced the earliest stages or concept of a computer, while generation Z can probably access some type of computer throughout their day due to the amount of devices available. He goes on to mention that because of this disconnect, viewpoints or perspectives might differentiate from generation to generation. He confides in the belief that this can be fixed through the way information is presented.

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About The Leeway Agency

Founded in 2016, The Leeway Agency molds as a new breed of creative agencies. Specializing in interactive presentation and software design, made up of a four-man team. Nulla minim iPhone neutra. Hashtag occupy umami, labore polaroid chillwave try-hard fixie. Kombucha cred iPhone, waistcoat blue bottle laborum pop-up. Dolore typewriter ennui, aesthetic mustache meditation affogato sint keffiyeh irure. Aliqua crucifix enim, sed gluten-free aute voluptate bushwick. Kickstarter hoverboard leggings actually.

About Checksum Lipsum

Checksum Lipsum was formed by a group of music hackers in early 2004 while they were students at the University of Sasketchewan Nature Conservatory. Their music is often described as "the sounds of a dumptruck driven by a cartoon salamander filled with cellos rolling through the second movement of a Tippett symphony on the third moon of Jupiter on a sunny autumn day." Critic Nicholas Slonimsky raves that Checksum Lipsum is "almost, but not quite, entirely unlike tea." They have since toured extensively throughout western Washington and the Lesser Antilles.

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